Researchers and interviewers have extensive experience in designing quantitative research and doing interviews.
Quantitative Research Methodologies
- Computer Aided Personal Interviews (CAPI) and Paper and Pen Interviews (PAPI) face-to-face interviews
- Mystery Shopping
- Interviews carried out by our male and female interviewers team
- Field team that is local, Arab as well as English and Hindi/Urdu speaking.
- Smart devices such as, tabs and smart phones are used for information collection.
- Fieldwork in all the 5 regions of the Kingdom i.e. North, South, East, West and Central.
- Interviewer training by professional field managers prior to the launch of the survey.
- Fieldwork plans that are always shared with the clients.